An Asset for Smaller Companies, WhatsApp Business and API

With over 1.5 billion monthly active users across 180 countries, WhatsApp has emerged as the king of worldwide messaging. Although it started as a social networking site, it has evolved into a potential channel for businesses to interact with customers. WhatsApp Business API and the WhatsApp Business app were inspired by Facebook Messenger and chatbots […]

Benefits of Automating WhatsApp Messages and Chatbots

With savings of around USD 8 billion annually by 2022, chatbots are entirely transforming how businesses connect with their existing and prospective customers. The rapid surge in on-demand for instant messaging apps like WhatsApp has made its chatbots unavoidable as it promises complete hassle-free customer service.